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Content Creator

Braintrust

Braintrust

Design
Austin, TX, USA
Posted on Nov 27, 2024
Job Description

Moonwalk is searching for a talented and dynamic Social Media Content Creator to join our growing team. This role offers the opportunity to shape and execute the brand’s social media strategy, engage with our audience, and bring to life the story of Moonwalk, a cutting-edge THC beverage with prebiotics and mushrooms. Moonwalk is an incubation of Ultranative.

About Ultranative

At Ultranative, we’re on a mission to accelerate, activate, and advocate for the world’s most impactful ideas across diverse and transformative industries. We combine the roles of incubator and venture fund, investing in visionary companies that have the potential to positively impact the planet and its people. Our investment objective is to generate exceptional returns while contributing to a more peaceful, sustainable future.

We believe in building a community of impact-driven founders and strategic partners, supporting innovative solutions with a sustainable, for-profit approach. By focusing on ventures in industries like psychedelics and clean energy, Ultranative aims to create an ecosystem of transformative solutions that align with our vision for a sustainable and equitable future.

Location

This is a part time role based in Austin, Texas. Candidates should be available for in-person meetings and events to capture content as needed.

Responsibilities

Job Overview

  • Content Creation: Produce high-quality, visually compelling posts, stories, and videos tailored to platforms like Instagram, TikTok, and YouTube (shorts and long form).
  • Brand Storytelling: Craft captivating narratives that highlight Moonwalk’s unique positioning in the Hemp D9 THC beverage space, blending fun and wellness.
  • Collaborations: Partner with influencers and brand ambassadors to expand Moonwalk’s presence and visibility.
  • Trend Spotting: Stay updated on social media trends, platform updates, and industry best practices to ensure Moonwalk remains innovative and relevant.
  • Social Media Strategy: Develop and implement a content strategy for Moonwalk’s social media channels, focusing on audience engagement and brand growth.
  • Community Engagement: Manage interactions with followers, respond to comments, and foster a vibrant online community.

Requirements

  • Proven experience as a Social Media Content Creator, preferably in the beverage, cannabis, or wellness lifestyle sectors.
  • Deep understanding of social media platforms (Instagram, TikTok, YouTube, etc.) and their best practices.
  • Exceptional storytelling and copywriting skills with a knack for creating engaging captions and compelling visuals.
  • Knowledge of compliance and marketing standards within the cannabis/hemp industry is a plus.
  • Ability to analyze performance metrics and adapt strategies based on data insights.
  • Proficiency in content creation tools, including Canva, Adobe Creative Suite, or similar platforms.

Preferred Candidate Experience

  • Experience in lifestyle branding or health-conscious product promotion.
  • Familiarity with Austin’s local culture and wellness trends.
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment.
  • Creativity: Brings fresh, bold ideas to elevate Moonwalk’s brand presence.
  • Adaptability: Thrives in a startup environment, willing to take initiative and adjust strategies as needed.
  • Mission-Driven: Shares Moonwalk’s passion for health, fun, and innovation in the beverage industry.
  • Aligned with Moonwalk and Ultranative Values:
  • Integrity: Upholds honesty and accountability in all actions.
  • Optimism: Embraces Moonwalk’s vision with confidence and positivity.
  • Health: Values personal wellness as an essential component of creativity and success.
  • Humor: Fosters a fun and approachable brand image that resonates with audiences.